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Live Webinar: How to Have Important Conversations with Confidence

Our Purpose

To build our customers’ relationship intelligence and help align their people development with their culture & business strategy.

Relationships can be complex, but the good news is that making your talent more effective doesn’t have to be. Core Strengths is the only solution that helps you improve relationships, build better teams and coach for performance throughout your organization. Our assessments, training and platform enable you to actively shape the conversations that move businesses forward.

Since 1971 over five million people have taken the SDI assessment and have learned how to flexibly approach relationships for greater mutual success. Today it’s easier than ever to reinforce the Relationship Intelligence they’ve gained through our Core Strengths Platform, a revolution in talent development that helps people reach their highest potential through relationships.

Leadership

Meet the team behind Core Strengths

Though we have different roles at Core Strengths, we all share one job. We spend our days focused on giving you the best tools that help you build high-trust teams so you can deliver results through relationships.

KEVIN SMALL

Principal | CEO
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TIM SCUDDER PhD

Principal | Author
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Dr. GIL BRADY

Principal | Author
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CRAIG GUINDON

Principal | Chief Revenue Officer
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Sherri Dutton

Controller
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STEVE WOOD

VP, Global Delivery | Master Facilitator
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SCOTT PACE

VP, Global Partnerships
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LISA GRAHAM

VP, EMEA
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DAFNE TROYCE

VP, Operations
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MCKENZIE RASH

VP, Marketing
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ADAM VASSAR

VP, Product Solutions
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CHRIS MILLER

VP, Engineering
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JOE KING

Director, Product-Led Growth
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CHERYL OXLEY

Director of Product Solutions
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GURMUKH OBEROI

Director, Strategy & Corporate Development
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History

In 1971, Elias Porter introduced the SDI and Relationship Awareness Theory to the world. His theory focuses on personal strengths and their underlying motivations as the key to understanding people and improving relationships. The SDI is the practical application of the theory and was the first personality assessment to use colors. The SDI has been used on every continent and is available in over 25 languages.

The theory behind the SDI first began to take shape in the 1950s when Elias Porter was part of the team that introduced client-centered therapy and the human potential movement. Porter worked closely with Carl Rogers at the University of Chicago, where he began working with personality assessments and was a contributor to Rogers’ client-centered concepts Porter’s earliest assessments were based on Erich Fromm’s descriptions of non-productive personalities, which were an advancement of Sigmund Freud’s counseling concepts.

ELIAS PORTER, PHD

Our Culture

Core Strength’s Culture Code is our vision for the company and the world we aspire to build every day. It’s not just a statement, it’s a commitment to our employees and customers that we can all “Work Better Together”. 

Bring Core Strengths to your organization

Core Strengths is Now Part of Crucial Learning.

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